Simplify, Enhance, & Automate: INKY’s New Bundles Benefits

INKY is streamlining its product offerings from a complex a la carte menu to a simplified, bundled SKU model. The new structure includes three core products

1. INKY Standard

2. INKY Professional

3. INKY Advanced

In addition to the bundles there are three optional add-ons:

• Security Awareness Training (SAT),

• Email Signatures, and

• Backup & Archiving.

This transformation not only enhances email security with cutting-edge features but also simplifies management and paves the way for future billing automation.

Review how the current a la carte menu maps to the new SKUs below.

Model’s Benefits

Advanced Security with Generative AI and Advanced Block List

• Next-Generation Threat Detection:

  Both INKY Professional and Advanced now include Generative AI, a powerful technology that understands the intent behind emails, detecting sophisticated phishing attempts and zero-day attacks that traditional methods may miss.

• Enhanced Blocking Capabilities:

  The Advanced Block List feature proactively prevents malicious traffic, ensuring that even the most subtle threats are intercepted before reaching the user.

• Comprehensive Protection:

  Bundling these features into the Professional and Advanced SKUs ensures that your organization gets state-of-the-art email security without having to piece together multiple, separate solutions.

Easier Product Management

• Streamlined Offerings:

  Moving from a menu of individual features (such as Phish Fence, Internal Mail Protection, Advanced Attachment Analysis, etc.) to a choice of one product package (Standard, Professional, or Advanced) simplifies decision-making. Customers can now select a product that best fits their needs without managing multiple separate licenses or services.

• Simplified Administration:

  With clearly defined packages, your IT and security teams spend less time configuring and managing disparate features. This leads to fewer errors, improved consistency, and faster deployment across your organization.

• Enhanced Flexibility with Add-Ons:

  Optional email add-ons like Security Awareness Training, Email Signatures, and Backup/Archiving allow organizations to tailor their solution to meet specific needs, all while keeping the core product management streamlined.

Future Billing Automation

• Standardized SKUs:

  The new product bundles standardize what you’re purchasing, which simplifies pricing, reduces complexity, and makes it easier for finance teams to manage costs and budgets.

• Scalable and Predictable:

  As your business grows, the standardized SKUs pave the way for automated billing processes. This automation minimizes administrative overhead, reduces the risk of billing errors, and provides predictable, scalable pricing models that are easier to manage over time.

• Improved Customer Experience:

  For Managed Service Providers (MSPs) and their clients, automated billing and a simplified product offering mean a smoother, more transparent purchasing experience—ultimately leading to higher satisfaction and trust in INKY’s solutions.

Conclusion

The move to INKY’s new SKU model offers a threefold advantage:

• Enhanced Security: With Generative AI and an Advanced Block List, the Professional and Advanced SKUs deliver cutting-edge threat detection and mitigation.

• Simplified Management: A streamlined product suite reduces complexity, enabling easier administration and quicker deployment.

• Future-Proof Billing: Standardized offerings open the door to billing automation, ensuring scalable, predictable pricing for growing organizations.

This transformation represents a significant upgrade for your email protection strategy, combining best-in-class security with operational simplicity and efficiency. Embrace the change and stay ahead of evolving threats and administrative challenges, making your organization more secure and agile for the future.

Additional Resources

• Generative AI (GenAI) in INKY - INKY Knowledge Base - Confluence

• Advanced Block List - INKY Knowledge Base - Confluence

• Explore the new SKUs - INKY Technology Email Security Platform